Comcast On Demand Hits 18 Billion Views This Year
According to TechCrunch.com, Comcast has a lot to celebrate as it closes out 2010. The cable company has announced that it doubled the amount of movies in 2010 that were available to watch on demand the very same day they were released on DVD. This “same-date-movies” service offered more than 200 movies to their customers in 2010 alone.
Along with this news, the company also announced that its On Demand service reached a total of 18 billion views this year (which translates to the total number of views since the service was launched with a few hundred choices back in 2003). In 2010, Comcast reports that their customers viewed On Demand content over 4 billion times, with an average of 350 million views every month.
Comcast has been able to offer such great movies on demand thanks to working with a number of studios (including Warner Bros/New Line, Fox, Universal, Sony and MGM), who help them to bring same-day-as-DVD movies to its customers. Movies released in this manner have continued to grow in popularity and are consistently among the top-performing content available On Demand
As of now, Comcast customers can select from 25,000 choices On Demand, which includes 6,000 choices available in HD. That number ranges from newly released movies and TV shows to kids, sports, lifestyle and local programs.
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